Hahn Premium Light sales were in decline. The “Spa bomb" ad soon reversed that and created a light beer brand that guys wouldn’t be embarrassed to drink.
In 2004 it picked up a Gold Effectiveness award, won at ATV and at the 50th anniversary of television in Australia, it was voted into the best 50 Australian television ads of all time.
In 2004 it picked up a Gold Effectiveness award, won at ATV and at the 50th anniversary of television in Australia, it was voted into the best 50 Australian television ads of all time.
30 sec tvc - Spa Bomb
30 sec tvc - Gondola